Beauparlant Design - Laura K Design Trade Show Booth NYC

These two tradeshow booths were an exercise in extracting the most impact for dollars spent without diminishing the brand identity established by Laurak Design. The New York stationary show is a yearly trade only show catering to purchasing retailers. The logistical requirements of this project had significant impact on the design, the booth had to be easily transported and assembled by the staff to avoid expensive union labour. This was achieved by using rented rigid walls in the first booth and a pop up trade show booth in the second. Both designs were well received and made Laurak stand out from her competition as a new exhibitor to the show.




		sant'urbano spa SkyRocketKids LPK's Culinary Groove Trade ShowBooth - Laura K

			These two tradeshow booths were an exercise in extracting the most impact for dollars spent without diminishing the brand identity established by Laurak Design. The New York stationary show is a yearly trade only show catering to purchasing retailers. The logistical requirements of this project had significant impact on the design, the booth had to be easily transported and assembled by the staff to avoid expensive union labour. This was achieved by using rented rigid walls in the first booth and a pop up trade show booth in the second. Both designs were well received and made Laurak stand out from her competition as a new exhibitor to the show.